WFC Brushing Off Criticism Over Personal Credit Decision

The company is ending all personal lines of credit

Deputy Editor
Jul 9, 2021 at 10:17 AM
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Wells Fargo & Co (NYSE:WFC) announced yesterday that it was shuttering all existing personal lines of credit, which typically allows users to borrow anywhere from $3,000 to $100,000. The lines of credit will be shut down within the coming weeks, and Wells Fargo warned that it could have an impact on users' credit  scores. The decision is facing some backlash, however. Senator Elizabeth Warren in a tweet last night that these customers shouldn't have to see their credit  score drop "just because their bank is restructuring after years of scams and incompetence." 

The update is giving the company's stock a boost, WFC was last seen up 2% to trade at $43.18. Since touching an annual high of $48.13 in mid-May, WFC has turned volatile, though several sharp pullbacks have been mostly contained by the 100-day moving average. Plus, the $42 level has served as support since WFC gapped above here in April. A short-term bounce could already be in the cards for the equity, too. The stock's Relative Strength Index (RSI) sits just on the cusp of "oversold." 

Sentiment on WFC has been split. Of the 16 in coverage,  nine say "buy" or better, and seven say "hold." Analysts are expecting more upside for the stock. The 12-month consensus price target of  $49.30 is a 14.4% premium to current levels. 

Options bulls are likely cheering the bank stock's bounce. At the International Securities Exchange (ISE), Cboe Options Exchange (CBOE), and NASDAQ OMX PHLX (PHLX), 5.49 calls have been picked up for every put over the past 10 days -- a ratio that stands higher than 72% of readings from the past year. This suggests a healthier-than-usual appetite for calls of late. 




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