About Schaeffer's Investment Research
Welcome to Schaeffer's Investment Research, your trusted partner in options trading, best options recommendations, and top options alerts. Based in Cincinnati, Ohio, we are a privately held leader in the world of professional-grade options trading information, specializing in empowering retail traders with actionable insights, expert education, and cutting-edge market commentary. With a legacy as the longest-running options trade alert provider globally, we are committed to helping traders achieve their goals with confidence and precision.
Our Story
Schaeffer's Investment Research was founded in 1981 by Bernie Schaeffer, a visionary actuary passionate about the stock and options markets. Bernie and his business partner, while working at Great American Insurance in Cincinnati, shared a fascination for the then-underexplored world of options trading. Recognizing the lack of accessible resources and expert recommendations for retail traders, Bernie embarked on a mission to bridge this gap.
From humble beginnings publishing "The Option Advisor," the world’s first newsletter dedicated exclusively to the options market, Schaeffer's Investment Research has grown into a powerhouse of options trading education and professional-grade options trade recommendations. Today, we remain true to our roots, offering unparalleled expertise while continuously innovating to meet the needs of modern traders.
About Bernie Schaeffer
Bernie Schaeffer, the founder and chairman of Schaeffer’s Investment Research, is widely regarded as one of the foremost authorities in the options trading industry. With over four decades of experience, Bernie has pioneered many of the analytical techniques and strategies used by successful options traders today. He is known for his contrarian approach to market analysis, emphasizing sentiment indicators and behavioral finance principles to identify profitable opportunities.
Bernie’s insights and commentary have been featured in prominent financial publications such as The Wall Street Journal, Barron’s, and Forbes, as well as on leading financial networks like CNBC and Bloomberg. He is the author of "The Option Advisor: Wealth-Building Techniques Using Equity and Index Options," a highly acclaimed book that has educated countless traders on the fundamentals and advanced strategies of options trading.
Under Bernie’s leadership, Schaeffer’s Investment Research has received numerous accolades, including being named a "Forbes Favorite" in the options space. His dedication to empowering retail investors with professional-grade tools and education has cemented his legacy as a premier options trading guru and an advocate for individual traders worldwide.
What We Offer
At Schaeffer’s, we provide a comprehensive suite of products and services tailored for traders at all experience levels. Whether you're new to options trading or a seasoned pro, our offerings are designed to help you profit like the professionals. Highlights include:
Why Choose Us
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Expertise You Can Trust: Our team of in-house professional trading analysts is frequently quoted by trusted financial outlets, including The Wall Street Journal, Bloomberg, MarketWatch, and CNBC.
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Comprehensive Resources: Our website, www.SchaeffersResearch.com, is updated daily with breaking market news, analysis, proprietary stock data, and reports on unusual options activity.
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Recognized Excellence: Named a "Forbes Favorite," our site features extensive education offering free content to guide both new and experienced traders through the current trading environment.
Join Our Community
Explore our full range of premium products in the Schaeffer's Investment Research store, and discover how we can help you achieve your trading goals. Thank you for visiting Schaeffer's Investment Research. If you have any questions, please don’t hesitate to reach out via our Contact Us page. We look forward to supporting your journey in options trading.