Analyst Sees Sports Betting Ventures Carrying FOXA Far

Wells Fargo upgraded Fox stock to "overweight"

Deputy Editor
Jun 9, 2021 at 9:52 AM
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Fox Corp (NASDAQ:FOXA) just got an upgrade from Wells Fargo to "overweight" from "equal weight." The analyst also upped its price target to $47 from $42, saying it sees FOXA channeling its focus into sports betting lines, unlike its media peers which are prioritizing direct-to-consumer streaming services. It also noted that within a few years, the company will likely be a sports betting stock that has media network assets.

FOXA is up 2.4% at $37.45 this morning. The security has been plateauing since a mid-March plummet from its all-time high of $44.80, though the 100-day moving average is containing some of this negative price action. Another key trendline to watch will be the security's formerly supportive 80-day moving average, which FOXA breached earlier this month. Today's trading puts the stock closer to toppling this trendline, though it's still acting as pressure on the charts. 

The brokerage bunch was split on FOXA heading into today. Of the nine in coverage, four said "buy" or better, and five said "hold." The 12-month consensus price target of $41.41 is a 13.2% premium to last night's close. 

Option traders, on the other hand, have been overwhelmingly bullish. At the International Securities Exchange (ISE), Cboe Options Exchange (CBOE), and NASDAQ OMX PHLX (PHLX), FOXA sports a 10-day call/put volume ratio of 27.49, which stands higher than all other readings from the past 12 months, implying long calls haven't been more popular this past year.

There's still plenty of room to get in of FOXA's next move with options though. The stock's Schaeffer's Volatility Index (SVI) of 28% stands in the lowest percentile of its annual range. This means option traders are pricing in extremely low volatility expectations for the security right now. 

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