Analyst Update: Vince Holding Corp, L Brands Inc, and GoPro Inc

Analysts are weighing in on retailers Vince Holding Corp (NYSE:VNCE) and L Brands Inc (NYSE:LB), as well as tech stock GoPro Inc (NASDAQ:GPRO). Here's a quick roundup of today's brokerage notes on VNCE, LB, and GPRO.

• VNCE is up 6.6% at $6, following an upgrade to "overweight" from "neutral" by Piper Jaffray, which also raised its price target on the retailer to $8 from $6. Piper Jaffray analysts said the return of two founding members, as well as the appointment of Brendan Hoffman as CEO, could lead to a "product turnaround," on top of encouraging sales checks at department store retailers such as Nordstrom, Inc. (NYSE:JWN) and Saks Inc (NYSE:SKS). Vince Holding Corp is up 31% so far in 2016, but has been making a series of lower highs and lows since mid-March, and has run into resistance at the $6 level since early June. Quite a few option players are likely getting nervous today, with VNCE's 50-day put/call volume ratio at the International Securities Exchange (ISE), Chicago Board Options Exchange (CBOE), and NASDAQ OMX PHLX (PHLX) of 2.58 sitting in the 99th percentile of its annual range.

• LB up 0.2% at $77.90, after receiving yet another upbeat post-earnings brokerage note. Goldman Sachs raised its rating on the retailer to "buy" from "neutral," and bumped its price target to $94 from $73, calling the Victoria's Secret parent company a "compelling secular growth story." L Brands Inc has received no fewer than a dozen price-target hikes since releasing an earnings beat last Wednesday night, although the stock still sits on a loss of 18.7% in 2016. Additionally, while short interest is down over 4% in the last reporting period, shorted shares still account for 5% of the stock's float, which would take over a week to cover, at LB's average daily volume.

• GPRO is currently up 0.2% at $15.15, and J.P. Morgan Securities is betting on a big move in either direction soon. Specifically, the analysts said the tech company's upcoming product launches could majorly impact the stock, and advised investors to play volatility by purchasing October strangles. Although GPRO has skyrocketed nearly 76% since hitting a record low in mid-May, there's plenty of sideline cash to fuel additional upside. With a hefty 36% of GoPro Inc's shares currently sold short, the stock is ripe for a short squeeze, and a successful product launch could provide further tailwinds for the tech stock.