3 Stocks to Watch at the Consumer Electronics Show

GoPro Inc (GPRO), DISH Network Corp (DISH), and Ford Motor Company (F) will make cameos at the Consumer Electronics Show (CES)

Jan 2, 2015 at 2:04 PM
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Next week, the Consumer Electronics Show kicks off in Las Vegas. Along with the usual suspects, a number of prominent companies are slated to make appearances, including GoPro Inc (NASDAQ:GPRO), DISH Network Corp (NASDAQ:DISH), and Ford Motor Company (NYSE:F).

This USA Today article does a nice job of highlighting some of the most prominent technologies the conference will feature. But if you're looking to profit off of any of these developments, you'll likely need more information. Therefore, here's a breakdown of the three stocks mentioned earlier, along with snapshots on their technicals and sentiment.


Drones will be all the rage at CES, and GPRO is expected to introduce its first device in this space. Already, many companies are producing drones compatible with GoPro Inc's miniature cameras, allowing extreme sports enthusiasts to capture their feats from previously unimaginable angles.

On the charts, the stock has performed well since going public in late June, gaining 131% to rest at $66.12. Today, in fact, the equity has tacked on more than 4%. However, two-thirds of covering analysts rate GPRO a "hold" or worse. If the shares can muscle higher, or if the company makes positive waves at CES, it could precipitate a round of upgrades -- which could usher in a fresh wave of buying power.


DISH, meanwhile, is expected to debut an app-based method for subscribing to its service -- that is, without requiring customers to use a satellite dish. This could be a boon to a stock that's already advanced 25% year-over-year to trade at $72.28.

On the options front, though, speculators have been treading a bearish path toward DISH Network Corp. The equity's 10-day International Securities Exchange (ISE), Chicago Board Options Exchange (CBOE), and NASDAQ OMX PHLX (PHLX) put/call volume ratio of 0.74 ranks in the 78th annual percentile -- though some of the puts may have been purchased by shareholders seeking a downside hedge. That said, an unwinding among "vanilla" option bears could result in tailwinds.

Ford Motor Company (NYSE:F)

Cars have become more technologically impressive in recent years, and that trend is expected to continue at CES -- with a number of manufacturers, including F, debuting futuristic features in their vehicles. Car-to-car connectivity should be an especially hot topic.

While Ford Motor Company may have something special up its sleeve, the stock has been anything but -- sitting below its year-over-year flatline, at $15.31. This hasn't deterred call buyers, though, as F's 50-day ISE/CBOE/PHLX call/put volume ratio of 6.03 sits just 11 percentage points from a 12-month peak. From a contrarian perspective, a capitulation among these bullish bettors could intensify selling pressure.



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