Facebook Inc (FB) Leads Social Media Stocks Higher

While the broader market is running into headwinds this morning, social media stocks are muscling higher. Among the popular names climbing the charts are Facebook Inc (NASDAQ:FB), Twitter Inc (NYSE:TWTR), LinkedIn Corp (NYSE:LNKD), and Angie's List Inc (NASDAQ:ANGI).

FB is fresh off a record high of $95.24, and was last seen up 4.8% at $95.21. In 2015, the shares have soared a market-beating 22%, and both traders and analysts are piling on the bullish bandwagon. The stock's 10-day International Securities Exchange (ISE), Chicago Board Options Exchange (CBOE), and NASDAQ OMX PHLX (PHLX) call/put volume ratio of 2.67 ranks higher than nearly three-quarters of comparable readings from the last year. Echoing this glass-half-full approach, 25 of 27 analysts rate Facebook Inc a "buy" or better.

TWTR has added 0.5% this morning to trade at $36.29. Over the past few months, traders at the ISE, CBOE, and PHLX have been counting on a breakout. Twitter Inc's 50-day call/put volume ratio of 2.77 ranks in the 88th annual percentile. Today, in fact, speculators may be rolling the dice on a move into territory not seen since late April, possibly buying to open the September 42 call. What's more, the options market appears to be pricing in a dramatic 12% move after the company unveils its quarterly earnings report the evening of Tuesday, July 28, per TWTR's weekly 7/31 36.50-strike straddle.

Moving along, LNKD is up 3.2% to trade at $226.28 -- though it remains in the red on a year-to-date basis. Given this longer-term downtrend, the shares may be vulnerable to a round of downgrades, as 21 of 27 analysts currently rate them a "buy" or better. In the options pits, there's plenty of optimism to be potentially unwound, too. LinkedIn Corp's 50-day ISE/CBOE/PHLX call/put volume ratio of 1.55 sits above 92% of comparable readings from the past year. Today, calls are crossing at five times the usual intraday rate, and traders are buying to open the near-the-money July 227.50 strike.

Finally, ANGI is staring at an intraday lead of 2.7% -- last seen at $6.12 -- and continuing to wind around the 6 strike. However, since this time last year, the stock has tumbled a precipitous 40%. Not surprisingly, short-term traders have shown an extreme bias for puts over calls. Angie's List Inc's Schaeffer's put/call open interest ratio (SOIR) rests at an annual high of 1.22. Looking ahead, the company will join a number of big names when it reports earnings next Wednesday morning.