Ryan Detrick, CMT (rdetrick@sir-inc.com)
8/31/2006 10:42:25 AM
One area that currently looks strong to me is software, represented by the AMEX Software HOLDRs Trust
(SWH:
sentiment,
chart,
options)
. This was one sector that definitely was beaten down pretty good during the May correction, but recently has been looking very strong technically.
Getting right to the SWH, the exchange-traded fund formed a picture-perfect double bottom in June and then in July. Then on August 15, it enjoyed a solid breakout above the $35 level. Using simple technical analysis, we can project a move up to about $38. This can be calculated from the difference of the low of $32 and the high of $35 for three points. Then you add back in three points from the $35 breakout and get a target of $38, or about 4.7 percent higher from current levels.
So we have a technically attractive sector. Now let's look at some of the sentiment measures. According to our database, according to Zacks there are 51 percent "buys" on the software sector. This is a pretty high number of "buys", as it ranks 11th out of 28 sectors that we follow – meaning it could be potentially overloved.
But digging into the data a little more reveals that this could be because some of the larger names are highly skewed to the bullish side. Larger names like Microsoft
(MSFT:
sentiment,
chart,
options)
, Oracle
(ORCL:
sentiment,
chart,
options)
, Autodesk
(ADSK:
sentiment,
chart,
options)
, and Adobe Systems
(ADBE:
sentiment,
chart,
options)
all have a lot of analysts covering their shares and the majority of the ratings are definitely "buys."
I'm not saying we should completely avoid these names (although you might want to), but remember as contrarians we like to see skepticism towards outperformers as a sign there's still cash on the sidelines – so we'll want to avoid the overloved giants.
After looking at the stocks in the group, I must say that ORCL does look very technically attractive. I like how it broke out above $15.20 earlier this month, came back and tested that level, and has since move higher. This is nice price action and it's good to see a larger name going higher. It's always nice to see the larger names pulling their weight, but I definitely prefer to find the small, more volatile, names when it comes to option trading.
Now the problem with ORCL (as I mentioned earlier), is that analysts are fairly bullish on it. Right now there are 15 "buys," seven "holds," and two "sells." But the optimism doesn't stop there, as it would take only a day for the shorts to cover their bearish bets - reducing the chance of a short-covering rally - and short-term option players are bullish as well. So the technical picture is nice, but the sentiment is bullish – let's move on and see if we can find some plays that have negative sentiment and strong price action.
Using our internal database, the two highest-rated stocks according to our Schaeffer's Equity Scorecard are BMC Software
(BMC:
sentiment,
chart,
options)
and Intuit
(INTU:
sentiment,
chart,
options)
. These are the names that we want to play, strong performers amid heavy skepticism.
Looking at BMC, it checks in with a Schaeffer's Equity Scorecard of 9.0 out of 10.0. Technically, the enterprise management software firm looks very strong, as it has gained over 31 percent year-to-date. On the sentiment front, things are very skeptical. First off, it would take a healthy seven days for all the shorts to cover their bearish bets. What's more, after all of its gains, the analysts haven't even begun to take notice, as there is currently one "buy" rating, five "holds," and four "sells." Finally, short-term option players continue to try to pick a top, as the firm's Schaeffer's Open Interest Put/Call Ratio (SOIR) checks in at a massive 2.84 – higher than all but three percent of readings over the past year.

Now looking at personal finance software maker Intuit (INTU), we see a similar looking picture, with this one checking in with a Schaeffer's Equity Scorecard rating of 8.0 out of 10.0. Technically, the shares have gained over 15 percent this year and another 37 percent the past 12 months, and they continue to look strong. On the sentiment front, there are seven "holds" or worse out of 11 total recommendations on INTU, and a SOIR that is higher than 86 percent of the readings over the past year. Add it up, and this one should continue to gain as well.

One final software name that looks strong is salesforce.com (CRM). The enterprise software company recently reported great earnings and the shares jumped nearly 20 percent as a result. In fact, we had some calls on this one ahead of that event and our Schaeffer's Players Series booked profits of 639 percent. But enough marketing hype ... this one still looks good. What I like about it is that even after its spike higher, the shares refused to give back much at all. To me this shows there's very strong demand for this security. Turning to the sentiment, over 12 percent of the equity's float is sold short, short-term options players continue to be bearish, and analysts have lots of room for upgrades, as there are currently 13 of 25 total ratings at a "hold" or worse.
As long as the overall market can continue to hold up, I think there are some definite opportunities from this sector.
Brouhaha suspicion file? Battenboard coak divizor krohnkit thermocryosystem recalcitrant tabetic tonalite.
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