A daily feature available on SchaeffersResearch.com is "Behind the Headlines." Every day, we'll focus on the day's action of newsworthy stocks that are generating a lot of attention. By digging into the stock's sentiment and technical backdrop, we hope to shed some light on the securities. Appearing in part two of today's "Behind the Headlines" is Netflix (NFLX).

Netflix: Speculation giveth, and speculation taketh away. Shares of online movie rental firm Netflix (NFLX: sentiment, chart, options) have learned this lesson the hard way during the past 2 trading sessions. Yesterday, the shares vaulted more than 15% higher at their apex before closing with a gain of about 6%. The rally was driven by rumors that Amazon.com (AMZN: sentiment, chart, options)