Schaeffer's Media Outtake: Skeptics Continue to Doubt Rally

Anecdotal sentiment remains very bearish

by Bernie Schaeffer 9/21/2009 9:15 AM


"Record low interest rates and vast amounts of money pumped into economies by central banks has translated into surging asset values across financial markets, raising the prospect of a new speculative bubble. 'Instead of getting consumer inflation from all this central bank liquidity, we are seeing asset price inflation and we all know that usually does not end well for investors,' according to Steven Ricchiuto, chief economist at Mizuho Securities ... In the US, the S&P 500 has risen nearly 60 per cent above its March low and the power of the rally has propelled the benchmark to its highest level above its 200-day moving average since May 1983. 'Not even during the great bull run of the 1990s did the S&P get this far above its 200-day,' says Justin Walters, co-founder of Bespoke Investment Group. The 200-day moving average is a closely watched indicator of long-term sentiment and currently is at 20 per cent below the S&P 500 – a divergence that shows how strongly equities have rallied ... With the S&P 500 up nearly 20 per cent for the year, the spectre of performance-chasing by investors who have been underweight stocks could propel the market a lot higher, stretching valuations further. 'A lot of people missed the start of the rally and have resisted joining in as the equity market has risen well beyond what the economic data have justified,' says Bill Strazzullo, chief market strategist at Bell Curve Trading. 'For the vast majority of people, stocks are the only game in town and we are seeing a lot of performance-chasing.' All of this could push markets well beyond fundamental values, setting up investors for a big fall, unless the economy grows much faster than bulls currently assume. 'Something will break the current trend and I'm worried about the risk of a 1987 style one-day correction,' says Mr. Ricchiuto."
(Financial Times – "Recovery prompts fear of bubble" – 9/18/09)

Schaeffer's addendum: At Schaeffer's, we are well known for slicing and dicing and analyzing "hard" sentiment data – option open interest, put and call "buy to open" volume, short interest, put/call ratios adjusted for "gamma," and so forth. But at the same time, we're very much interested in the world of "anecdotal sentiment" – an assessment of the prevailing sentiment level based on a reading of opinions expressed in the financial media -- to gain some valuable insights. And right now, I would grade anecdotal sentiment as extremely supportive for continued market strength, based on a contrarian read of the high level of skepticism expressed in pieces such as the one quoted above.

Major stock market rallies have a way of causing bulls to become that much more bullish and bears to become weak and wobbly in their conviction level, as the opinions of the former group are reinforced by market action while the latter group is being regularly beaten up by Mr. Market. So, I would suggest that the fact that this piece raises the specter of a "bubble," and raises the possibility of a repeat of the 1987 market crash even as the market remains more than 30% off its all-time highs, is quite remarkable. And it also suggests that there is significant cash remaining on the sidelines to support further market gains. This is amply supported in Todd Salamone's Monday Morning Outlook this week, from which I quote the bullet points below:

  1. Cash in institutional money market funds is only slightly lower than the beginning of this year, and much higher than that of January 2008.
  2. According to a monthly survey by Greenwich Alternative Investments, LLC, only 13% of macro managers were bullish on equities heading into September. Should these managers be forced to cover or go long, the market's momentum could last longer than most think.
  3. Continuing with the hedge fund theme, a recent Goldman Sachs report indicated that net long exposure among hedge funds is only 31%. This is higher than the 17% reported in the third quarter of 2008, but well below the peak of 47% in the third quarter of 2007.
  4. Less than half of retail investors, as depicted in the weekly American Association of Individual Investors' survey, and half of investment advisors, as measured by Investor's Intelligence, are bullish. In fact, two weeks ago, only 37% of retail investors were bullish.
  5. According to Morningstar, U.S. stock funds took in $1.9 billion in the month of August -- peanuts compared to the $40 billion that went into bond funds.

Based on what I see as a preponderance of very negative anecdotal sentiment in recent weeks, I'm starting to think this market may be safe from a major correction until 2010. October could be yet another surprisingly strong month (fueled by another round of bullish earnings reactions), and then year-end bullish seasonality could begin to kick in. But remember that sentiment can turn on a dime, especially if the market continues to plow ahead, so I'd suggest vigilance in keeping up with the views expressed in the major media outlets for signs that this rally is finally gaining unqualified acceptance.

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