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Guide to Understanding Money and Investing
The Wall Street Journal presents everything from Mutual Funds, Bonds, Stocks, Futures, and Options – so you can establish sound investments in your own portfolio.
  • Overview of investing choices
  • Great for beginners or seasoned traders
  • 100% money-back guarantee


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The Wall Street Journal Guide
To Understanding Money & Investing

Discover the Fundamentals of Money
and Investments

This guide is an excellent resource for both seasoned investors
and for those just getting started.


Millions of people have used this guide to learn about the intriguing world of finance and investing. Now this perennial bestseller has been updated to include today's electronic markets, nontraditional markets,and new ways that financial data is being reported.

This guide presents the facts in an easy-to-follow manner with both color and levity. Everything from Money Basics to Stocks, Bonds, Mutual Funds, Futures, and (our favorite here at Schaeffer's) Options, are covered in this indispensable market reference resource. This Topic-Based guide helps you to pick and choose what issues you want to learn immediately.

    • Understand the Vocabulary of the Market

    • Learn the basics of Stocks, Bonds, Mutual Funds, Futures, and Options

    • Our favorite section: introduces you to the world of Options - supplying you with a great means to compare the profit potential of Options to other investment mechanisms

    • The handy Index enables you to immediately trace any concept directly back to the content of the book for still more information


Lightbulb Press in collaboration with The Wall Street Journal has compiled a fantastic guide to the world of investing. With the addition of the Euro, ETFs and Single Stock Futures this guide brings the market's information up-to-date.

Not only does this text outline the ins and outs of the market - it explains the how and whys to make money in today's market. Moreover this guide helps you MAKE the right investment decisions and helps you to measure your success.

The History of Money

Unique and intriguing facts about money! How it started, where it came from - the value both then and now. The measurement and flow of money are covered with everything from the Consumer Price Index, Consumer Confidence to Managing Economic Health. At the end of this section you will have gained a NEW appreciation for a "Sawbuck."

Stocks, Bonds and Mutual Funds

Each of these three topics has its own section which traces its history, its vocabulary, its alternatives, and its value to today's market. You will be able to follow the guide to track and measure performance of your stocks, bonds, or mutual funds.

Everything from domestic to international trading is covered and how to translate wins in multiple currencies. In addition, you will gain a better understanding of the venue in which each of these subjects trade. The practical primer will help you spot trends, track performance, and evaluate companies, all with the goal of improving your investment ability.

Futures and Options

You know this book has to be good for Bernie Schaeffer to present it to you - he knows options and for him to endorse this book tells you that the information about options is very well done. As an introduction to the world of options, the biggest advantage that this guide offers is the ability to compare and contrast different investing channels to decide which is best for you.

Learn to trade Options and Futures, including everything from Commodities, Exchanges, Hedges, Speculators, Tracking, and Over the Counter Derivatives. Start the learning process to build your portfolio - TODAY!

This 160-page book is broken down into 5 informative sections: 


    • Money
    • Stocks
    • Bonds
    • Mutual Funds
    • Futures and Options

This guide is copyrighted 2005 and will be a GREAT ADDITION to your Investment Library!

Order Your Copy Today! 

Guide to Understanding Money and Investing $15.95

Click here to agree to Schaeffer's Terms and Conditions

Subscriber Reviews
I learned far more about options trading from your home study course than all of the other investment and options books I've read put together. - T. J.
I am recent subscriber to your Leveraged Series and the returns are awesome. In addition, your Command Center is a welcome addition for keeping all my trades in a single spot for me to easily monitor the performance. Keep up the good work. - J. Hicks
Subscribers who ordered this also went on to buy:
A Woman's Guide to Investing
This guide offers extensive investment and financial information targeted to women of all ages.
Schaeffers Daily Bulletin
Wake up to investment ideas with Schaeffer's Daily Bulletin! Bernie Schaeffer takes the pulse of the market and then delivers the latest straight to you - EVERY MORNING!
$59.95 30-Day Subscription


Performance figures are based on actual recommendations made by SIR. Due to the time critical nature of stock and options trading, brokerage fees, and the activity of other subscribers, SIR cannot guarantee that subscribers will mirror the exact performance stated on our track records or promotions. Performance numbers shown are based on trades subscribers could enter based on our tracking guidelines. Past results are not necessarily indicative of future performance. You can obtain a track record for this service by calling 1-800-448-2080 Ext. 1251.


Schaeffer's Investment Research, Inc. (SIR) does not give individualized stock market advice. We publish information regarding companies in which we believe our subscribers may be interested and our reports reflect our sincere opinions. However, they are not intended to be personalized recommendations to buy, hold, or sell securities. Investments in the securities markets, and especially in options, are speculative and involve substantial risk. Only you can determine what level of risk is appropriate for you. Prior to buying or selling an option, an investor must have a copy of Characteristics and Risks of Standardized Options. You can access and download the booklet on The Options Clearing Corporation's (OCC) website at http://www.optionsclearing.com/about/publications/character-risks.jsp. This link reference is provided as a courtesy and does not imply that the OCC is endorsing SIR or its products. This booklet is also available for free from your broker or from any of the U.S. options exchanges.

We encourage you to invest carefully and to utilize the information available at the websites of the Securities and Exchange Commission at http://www.sec.gov and the Financial Industry Regulatory Authority at http://www.FINRA.org. You can review public companies' filings at the SEC's EDGAR page. The FINRA has published information on how to invest carefully at its website. We encourage you to get personal advice from your professional investment advisor or to make independent investigations before acting on information that we publish. Most of our information is derived directly from information published by the companies on which we report and/or from other sources we believe are reliable, without our independent verification. Therefore, we cannot assure you that the information is accurate or complete. We do not in any way warrant or guarantee the success of any action which you take in reliance on our statements.

Testimonials may or may not be representative of actual results.

Please click here to read other important notices and disclosures, including the full terms and conditions for this offer.

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